MARKETING
¿Qué es el Big Data?
Maxcom 13 octubre, 2016

https://www.ibm.com/developerworks/ssa/local/im/que-es-big-data/
http://www.thewindowsclub.com/what-is-big-data
http://www.forbes.com/sites/lisaarthur/2013/08/15/what-is-big-data/#39daeed33487
http://venturebeat.com/2014/04/21/5-ways-big-data-is-helping-companies-help-their-customers/
http://www.mckinsey.com/business-functions/mckinsey-analytics/our-insights/how-companies-are-using-big-data-and-analytics
http://www.forbes.com/sites/bernardmarr/2015/09/08/4-ways-big-data-will-change-every-business/2/#2d2b119771b5
http://iveybusinessjournal.com/publication/why-big-data-is-the-new-competitive-advantage/
https://hbr.org/2012/10/big-data-the-management-revolution